About True North
True North is the distribution engine built by the same team that scaled ArtistHub's smart links to millions of fans. We believe release day should feel electric—not administrative—so we turned our campaign DNA into a platform that helps artists move faster, stay compliant, and keep control.
The ArtistHub lineage
Our team spent the last five years building ArtistHub's marketing stack—smart links, landing pages, and fan funnels trusted by majors, indies, and DIY creators. Along the way, we learned that getting music live everywhere is still the hardest part of the journey.
True North carries that product DNA forward. The same engineers, designers, and rights specialists who obsessed over conversion rates now obsess over split accuracy, metadata fidelity, and artist experience.
Distribution without the drag
We pair enterprise-grade infrastructure—DDEX pipelines, compliance automation, real-time analytics—with the user experience polish of ArtistHub. Every release, dashboard, and payout is designed so your team spends more time planning the next drop and less time chasing paperwork.
- Automated splits, recoupment, and payout scheduling.
- Marketing touchpoints powered by ArtistHub smart links.
- Hands-on human support when releases need white-glove attention.
What guides us
The north star is simple: do right by artists and their teams. We make choices that keep catalogs safe and careers compounding.
Artist-first economics
We only win when artists do. Transparent pricing, flexible deals, and clear statements—always.
Data with context
Streams and sales are just numbers without narrative. We surface insights that make next steps obvious.
Human + automated
Automation handles the repetitive parts; our team steps in when decisions need real experience.
Ship velocity, not volume
We helped ArtistHub artists convert curious fans into lifelong supporters. With True North, we're making sure their music journeys stay smooth from master delivery to sync licensing. Whether you're a bedroom producer or a catalog-rich label, our mission is the same: set you up to release with confidence.
— The True North & ArtistHub crew
Ready to move your catalog?
Bring the momentum from ArtistHub straight into distribution. We'll help you migrate, launch, and grow.